About Us

GCA is a vibrant UK concert booking agency formed in 2015. We are truly passionate about live music and offer a high quality bespoke service to bands and artists.
Welcome to GCA - a vibrant UK concert booking agency.
Formed in 2015, GCA is a fast-developing concert booking agency. We are truly passionate about live music and our mission is to build a roster of high-quality bands and artists, to whom we can provide a personalised concert booking service.
Our very first signing upon our formation in 2015 was Martin Turner, lead vocalist and founding member of the original Wishbone Ash. Acting as sole UK agent, we have been highly successful in rejuvenating Martin’s band’s live activity and broadening his touring circuit considerably. 2016 saw the largest number of UK shows his band had performed in several years and we have been able to maintain this level of touring consistently over the following years, regularly adding fresh venues to Martin's regular touring circuit. Following this success, we were pleased to begin working with legendary UK progressive / art-rock band Curved Air in 2017.
In 2018 we began working with Mark Stanway, longtime keyboard player with UK melodic rock band Magnum, initially to present his "An Intimate Evening With..." autobiographical stage show. This activity led to the formation of the band Kingdom of Madness - featuring Magnum alumni Mark Stanway, Micky Barker, Richard Bailey and Mo Birch - to perform Classic Magnum music from the band's earlier period. This project has to date been highly successful on the UK festival circuit as well as with its own headline tours.
Covid-19, of course, brought unprecedented challenges to the live music industry but through careful planning and communications, we were able to not only re-schedule successfully most of the shows booked for our artists, but also develop activity further in a post-pandemic music industry.
In 2023 we began booking Dutch progressive rock legends Focus and have been successful in adding new venues to their touring circuit as well as re-negotiating and improving deals on their existing circuit.
Bringing things up to date, 2025 has seen the addition of Oliver Wakeman (ex Yes, Strawbs) and acclaimed symphonic / progressive rock band Karnataka to our roster. We've hit the ground running with both bands, giving them a busy start to 2026, which promises to be a highly active year of touring for both acts.
Also, in 2025, recognising the demand in the marketplace, we branched out for the first time into the tribute sector, adding quality shows dedicated to the music of Neil Young and The Police.
We are presently seeking further bands and artists to represent. While many the bands on our present roster fall into the “classic" and "progressive" rock categories, we truly have no bias towards any one musical genre and will gladly work with both original artists as well as tribute acts – all we ask is that the level of quality and professionalism is high and that there is an audience demand to build upon. We would be glad to help artists who may feel they have not received a dedicated level of service from their existing agent, or that have been overlooked amongst the large number of artists represented by a “mainstream” agent. Or perhaps they have been doing agency work in-house, eating into time that could otherwise be spent on creative projects.
We offer a fully personalised service and will always endeavour to build up a knowledge of the artist’s objectives and needs when putting a tour together. We like to work closely with bands and/or their management to ensure that touring is viable - for example by trying to ensure tours are routed sensibly. While we do not fund the costs of touring and promotion, we will offer all assistance we can in helping ensure a tour is cost effective and profitable for the artist. We also have good relations with many of the UK's festivals.
We promise to give each artist dedicated attention and will undertake bespoke marketing of each artist to a truly comprehensive database of the most appropriate UK venues and promoters - pro-activity assured! Our aim is to build up a manageable roster of carefully selected artists and bands that we can develop a long-standing working relationship with. We will always go the extra mile - after all, your success is our success!
If you feel we may be able to help with the booking of shows, feel free to contact us today for a no-obligation chat.
Best Regards,
Gary Carter
GCA
